This week, we shot our first footage at the Syracuse Real Food Co-op. This first shooting day went far better than I had imagined, and it was fantastic to start getting to know the employees who make the food culture revolution a possibility in Upstate New York.
I arrived first thing on Saturday morning, in order to shoot somewhat uninterrupted B-roll in the store. It was a fairly quiet morning, so it was easy to capture the shots I wanted without too much interference. As the morning progressed, more customers came filing into the store. What I found most interesting was that most of them came up and asked me what I was doing. After fielding all of their questions, I decided that I should just interview them. All of these people willingly jumped in front of the camera, and were eager to share the factors that drive their commitment to sustainability, and why they go the extra step to buy food from local vendors.
All of employees at the store were extremely helpful in offering as much help as they could. One employee, Alex, gave me a thirty-minute tour around the store, explaining all of the products and fielding all of the questions. Although the majority of this footage will not be included in the documentary, I feel like this interview provided me with the information I needed to proactively move forward with the film.
Chalk board that displays the seasonal produce available at the Co-op
One of the employees, talks about the fresh donuts that were dropped off that morning by the chef of a community bakery.
